The Shares

Normally Go By Your Common sense when Investing in the share market place   by Michael Miller

As it is your hard earned money which you will invest in the share market and also, will reap the fruits of your investments in the later years of your life, so you must always be careful and take some extra care in selecting the good Shares for the investment.

You must never go by the market trends as they are only for the short term, in which sometimes, vested interest are there who have hands in the unrelated and unusual movement of the share prices. Make it a point to invest only 30 percent of your money in the shares, about 40 percent in the bullion or immoveable asset like properties, land and the rest in the debt instruments. You should never get involved in a rat race and buy some fancy share riding the bull at high prices and NEVER EVER borrow the money to make investments in the share market whatever be the merit of the investment.

Always keep track of the price to the earning ratio of shares and the share index. You should turn watchful when the index price to the earning ratio get past 20 and above 23 try to encash all your invested money. History of stock markets amply warns us of troubles whenever the ratio of index price to earning crosses the 23 mark.

When you have no target BUY and SELL price of your shares, you are easily misguided by any downward trend emanating in the share market and you then would surely miss any opportunity for purchase at your own BUY price and do selling at your SELL price. So, always be sure of your own target BUY price and SELL price and you will then always be able to GET IN and GET OUT in share market without incurring any losses.

You must never go by the advice of your broker alone, as his advice will be more compelled by the commissions which he could earn from you rather than any sound fundamentals for the shares he may suggest. You should also keep in mind that large number of shares announced as the IPOs are intentionally introduced during the bull phase of the market. I have seen the cancellation of umpteen IPOs when markets are bearish. When financial institutions back any IPO, they may be doing so for their own motive.

So, my advice is to make investment in a fundamentally sound company having a sound track record during the market downtrend to bring down the average cost because you will then be turning a trend (downtrend) to your advantage!

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